Privacy Policy

1. Introduction

MK TechLAB ("we", "our", or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you use our website and services.

This policy complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Data Controller: MK TechLAB
Contact: info@mktechlab.co.uk
Location: Bedford, United Kingdom

2. Information We Collect

2.1 Information You Provide

When you contact us or use our services, we may collect:

Identity Data: First name, last name, business name
Contact Data: Email address, telephone number, postal address
Project Data: Project requirements, website content, business information
Financial Data: Payment information (processed securely through third-party payment providers)
Communication Data: Messages, feedback, and correspondence with us

2.2 Information We Collect Automatically

Technical Data: IP address, browser type and version, device information, operating system
Usage Data: Pages visited, time spent on pages, links clicked, referral source
Analytics Data: Website performance metrics and user behavior patterns

3. How We Use Your Information

We process your personal data for the following purposes:

Service Delivery (Legal Basis: Contract Performance)

Respond to your inquiries and consultation requests
Provide web development, digital marketing, and software services
Process payments and manage billing
Deliver customer support and technical assistance
Communicate about your projects and services

Business Operations (Legal Basis: Legitimate Interest)

Improve our website, services, and customer experience
Analyze website usage and performance
Prevent fraud and ensure website security
Maintain business records and accounts

Marketing (Legal Basis: Consent)

Send you marketing communications about our services (only with your consent)
Share relevant updates, tips, and industry insights

Note: You can withdraw consent or unsubscribe at any time by clicking the unsubscribe link in our emails or contacting us directly.

Legal Compliance (Legal Basis: Legal Obligation)

Comply with legal and regulatory requirements
Respond to legal requests and prevent illegal activity
Maintain records as required by law

We do not sell, rent, or trade your personal data. We may share your information with:

Service Providers: Hosting providers, payment processors, email services (who process data on our behalf under strict confidentiality)
Analytics Providers: Google Analytics (anonymized data only)
Legal Authorities: When required by law or to protect our rights
Business Transfers: In the event of a merger, acquisition, or asset sale (you will be notified)

All third-party service providers are required to maintain appropriate security measures and process your data only as instructed by us.

5. Data Security

We implement robust security measures to protect your personal data:

SSL/TLS encryption for data transmission
Secure hosting infrastructure with regular backups
Access controls and authentication measures
Regular security audits and updates
Staff training on data protection practices
Confidentiality agreements with all team members and contractors

Important: While we use industry-standard security measures, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but continuously work to protect your data.

6. Data Retention

We retain your personal data only for as long as necessary:

Active Clients: For the duration of our business relationship plus 7 years for accounting and legal purposes
Inquiries: Up to 2 years if no business relationship is established
Marketing: Until you unsubscribe or 3 years of inactivity
Technical Data: Up to 12 months for analytics purposes

After the retention period, we securely delete or anonymize your data.

You have the following rights regarding your personal data:

Right to Access

Request a copy of your personal data we hold

Right to Rectification

Correct inaccurate or incomplete data

Right to Erasure ("Right to be Forgotten")

Request deletion of your data (subject to legal obligations)

Right to Restrict Processing

Limit how we use your data

Right to Data Portability

Receive your data in a structured, commonly used format

Right to Object

Object to processing based on legitimate interests or for marketing

Right to Withdraw Consent

Withdraw consent for processing at any time

To Exercise Your Rights: Contact us at info@mktechlab.co.uk. We will respond within 30 days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk

8. Cookies and Tracking

We use cookies and similar tracking technologies to improve your experience on our website. Cookies are small text files stored on your device.

Types of Cookies We Use:

Essential Cookies: Required for website functionality and security (cannot be disabled)
Analytics Cookies: Help us understand how visitors use our site via Google Analytics and Google Tag Manager (GTM)
Preference Cookies: Remember your settings and cookie consent choices

Google Consent Mode v2

We implement Google Consent Mode v2, which respects your privacy choices:

Default Denied: All non-essential cookies are blocked by default until you accept
User Control: You can accept or decline analytics cookies via our cookie banner
Granular Tracking: Analytics only run after explicit consent
Persistent Choice: Your preference is saved and respected across sessions

Analytics Tools We Use:

Google Tag Manager (GTM): Manages tracking tags and analytics configuration
Google Analytics 4 (GA4): Tracks website usage, page views, and user interactions (only with consent)
Data Collection: We track page views, CTA clicks, and form submissions to improve our services

You can control cookies through your browser settings or our cookie banner. Declining analytics cookies will not affect essential website functionality.

For more detailed information, please see our Cookie Policy.

9. Third-Party Links

Our website may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies before providing any personal data.

10. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately so we can delete it.

11. International Data Transfers

We primarily process data within the United Kingdom. When we use third-party services that may process data outside the UK/EEA, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses or adequacy decisions).

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by:

Posting the updated policy on this page with a new "Last Updated" date
Sending an email notification to registered users (for material changes)

Please review this policy periodically. Continued use of our services after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

MK TechLAB
Data Protection Contact

Email: info@mktechlab.co.uk
Phone: +44 7410 361028
Website: www.mktechlab.co.uk
Location: Bedford, United Kingdom

Response Time: We aim to respond to all inquiries within 24 business hours (Monday-Friday)

UK GDPR Compliance: This Privacy Policy complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. For questions about your data protection rights, you may also contact the Information Commissioner's Office (ICO):

Information Commissioner's Office
Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
Tel: 0303 123 1113
Website: www.ico.org.uk